Do you want to gain basic knowledge of the works of digital marketing? Or you need to gain more insights about general marketing and digital skills.
Google has provided a platform where you can gain practical knowledge on how to scale your job to sit on a table and chair or make ‘preparations’.
As a startup or an existing business, it is paramount that you continue to upgrade your skills. Remaining relevant in your business ensures that you maintain consistent sales and customer retention.
In this article, you will understand what the Google primer app is all about and why you should download it.
What Is Google Primer App?
Google primer app is a learning app developed by Google to teach SMEs, job seekers and startups digital and business skills using 5-minutes interactive sessions.
It is a mobile app and the information it provides contains basic knowledge across the field it focuses on.
What Does The Google Primer App do?
Google primer app is another way Google decided to be involved in corporate social responsibility. With this free mobile app by Google, you can learn on the go.
Google primer provides content that cuts across digital skills in business, operations, employee management, brand & identity, customer engagement, website, user experience, marketing, introduction to digital marketing, business planning, customer service, staffing, etc.
The google primer app has a catalogue which you can use to view the available skills before you start learning.
With the google primer app, you can read through your lessons while on the move because it is mobile friendly both in its use and course organisation.
Why You Need To Download The Google Primer App
The google primer app has numerous benefits which you can leverage as a business owner. When Google was building this software, they did a lot of research and investment to ensure that the content and the overall display of the app were top-notch.
Here are five reasons why you should download the Google primer app especially if you are a business owner;
- Jargon-free and actionable lessons
- Expert-led content
- Customised learning
- User-friendly interfaces
Jargon-free and actionable lessons:
When you sign up on google primer to start learning, you will understand why the developers refer to it as jargon-free and byte-sized.
It uses storytelling to explain business problems and how to solve them in a relatable manner. Complex terminologies are explained in simple and regular grammar. This is in such a way that anyone can jump on it and still understand it perfectly.
More so, the lessons you will be getting from Google primer are things you can immediately practice. With consistent effort in applying what you have gained from the lessons, you will begin to see the changes in your business.
Expert-led content:
The content on google primer was developed by a team of industry experts partnering with google.
They provide users with the latest information, relevant topics, tutorials and strategies in the various industries they are learning about. This means that hat you will be getting practicable and high-quality information despite how unrestricted the app is.
Customised Learning:
Once you sign up on Google primer, you will receive a prompt asking you to select a range of skills you are interested in. There is no limit to the number of skills you can learn on Google primer.
Even after making this selection based on what you need at the time being, you can always go back and add more skills you would want. While you are on your home page, you will also get recommendations for lessons which are based on the skills you selected initially.
User-friendly interface:
The Google primer app has a great user experience. It is easy to navigate and you can even continue your classes from where you left off and at every point in Time.
You can browse through other courses in a very short time and either save them to study later or right away.
Do you ever wish you could download most of your online courses to study them in your spare time with or without an internet connection? Google primer is one of the digital learning platforms that let you study offline as long as you have an occasional internet connection.
Conclusion
If you are an SME owner or a start-up, Google primer is one app that you need to have to scale your business. It teaches you relevant and industry strategies in marketing and business that when applied consistently to your business, the effects would be recognized.
However, as good as google primer, it doesn’t take away the place of employing the services of professional digital marketers to meet your business objectives. At oparawhite global, we have trained professionals ready to use professional digital marketing strategies for your business growth.
